# Bela Now

Product design, development and systems integration · 2026

Live site: https://belanow.es

We Are Nubi designed, built and operates Bela Now, an artificial intelligence agent that handles restaurant customers on WhatsApp end to end: answers questions, takes orders, manages reservations and resolves issues. The agent integrates with the restaurant's POS, its reservation system and its payment gateway, so every conversation ends in a real action. Several restaurants in Spain use it today, and it's one of Nubi's custom AI agent development projects.

## The challenge: answer like a person, act like a system

Automating a restaurant's customer service isn't just about answering messages: it's about understanding what the customer needs and acting on real systems. A question about nearby parking isn't the same as a delivery order, and an order isn't the same as a complaint about a bad experience. Every conversation has to end in something concrete: an order logged in the POS, a reservation changed, a payment processed. The challenge was making all of that happen inside a single WhatsApp conversation, without the customer noticing that an agent was talking to several systems at once on the other end.

## The solution: one agent, connected to what the restaurant already uses

We designed and built Bela Now as a conversational agent that lives on the restaurant's WhatsApp, integrated with its reservation system, its POS and its payment gateway. The agent recognizes what kind of conversation it's in (a question, an order, a reservation, an issue) and acts accordingly: confirms a reservation, handles an order start to finish, or escalates and resolves a complaint. We handle the product design, the agent development and the integrations with each restaurant's systems end to end.

## The process

We work side by side with each restaurant's team, with constant feedback throughout development to adjust the agent's tone, the conversation flows and the integrations to how the business actually operates.

## Result

Every restaurant that adds Bela Now gets a WhatsApp channel that handles questions, orders, reservations and issues automatically around the clock, and hands off to a person only when the conversation calls for it.

## Credits

- Product design: Nubi
- Development & systems integration: Nubi

[Work](https://www.wearenubi.com/work.md)